Toilet Man… making toilets sexy
If the world is to meet the UN’s Milenium Development Goals for sanitation, one toilet should be installed per second, every 24 hours until 2015. Singapore’s Jack Sim leads the other WTO—the World Toilet Organization. He believes poor families have the ability to buy more toilets and wants to make toilets a status symbol like cell phones or televisions. Reporter Francesca Segre explores Jack Sim’s market-based approach to improving access to sanitation.